Top Story Editor's Pick
OU FOOTBALL
Oklahoma received $27.5 million from the Southeastern Conference for the 2023-24 academic year, the league announced on Thursday.
The SEC released revenue sharing distributions for its 18 schools. Sixteen schools averaged $52.5 million for full year participation (excluding bowl revenue retained by schools), while OU and Texas — which joined the league on July 1, 2024, received $27.5 million transition payments derived from a combination of television agreements and refundable application fees remitted in a prior fiscal year.
Oklahoma and Texas are expected to receive a full share after being in the conference for a full academic year.
OU and Texas forfeited a combined $100 million in revenue distribution with the Big 12 to exit their former conference early and join the SEC in 2024. The two schools did receive an estimated full share of $39.8 million in their last year.
In 2023, OU and the other Big 12 schools received $44 million.
It’s a slight increase for SEC schools, which received $51.3 million last year.
The revenue money is generated from television contracts (including a recent 10-year deal between the SEC and ESPN at $300 million annually), postseason bowl games, the College Football Playoff, the SEC football championship game, the SEC men’s basketball tournament and other NCAA championships.
“The SEC’s annual distribution of revenue helps member universities maintain strong athletics programs while supporting the academic and athletic ambitions of thousands of student-athletes across the conference,” SEC commissioner Greg Sankey said. “As the entire college athletics enterprise works through significant change, SEC universities are uniquely positioned to provide new financial benefits for student-athletes while continuing to deliver transformative, life-changing college experiences.
“Beyond providing an exceptional, debt-free education, this experience includes world-class support in coaching, training, academic counseling, medical care, mental health support, nutrition, life-skills development and post-eligibility healthcare coverage for SEC student-athletes.”
The SEC total revenue for 2023-24 is an increase above the $741.0 million distributed in 2022-23. The average per school distribution increased from $51.3 million in 2022-23, not including bowl money retained by participants.
OU FOOTBALL
14 SEC schools get $52.5 million in revenue distribution; OU, Texas get $27.5 million
- Feb 6, 2025 Updated 7 hrs ago
Eric Bailey
Tulsa World Sports WriterOklahoma received $27.5 million from the Southeastern Conference for the 2023-24 academic year, the league announced on Thursday.
The SEC released revenue sharing distributions for its 18 schools. Sixteen schools averaged $52.5 million for full year participation (excluding bowl revenue retained by schools), while OU and Texas — which joined the league on July 1, 2024, received $27.5 million transition payments derived from a combination of television agreements and refundable application fees remitted in a prior fiscal year.
Oklahoma and Texas are expected to receive a full share after being in the conference for a full academic year.
OU and Texas forfeited a combined $100 million in revenue distribution with the Big 12 to exit their former conference early and join the SEC in 2024. The two schools did receive an estimated full share of $39.8 million in their last year.
In 2023, OU and the other Big 12 schools received $44 million.
It’s a slight increase for SEC schools, which received $51.3 million last year.
The revenue money is generated from television contracts (including a recent 10-year deal between the SEC and ESPN at $300 million annually), postseason bowl games, the College Football Playoff, the SEC football championship game, the SEC men’s basketball tournament and other NCAA championships.
“The SEC’s annual distribution of revenue helps member universities maintain strong athletics programs while supporting the academic and athletic ambitions of thousands of student-athletes across the conference,” SEC commissioner Greg Sankey said. “As the entire college athletics enterprise works through significant change, SEC universities are uniquely positioned to provide new financial benefits for student-athletes while continuing to deliver transformative, life-changing college experiences.
“Beyond providing an exceptional, debt-free education, this experience includes world-class support in coaching, training, academic counseling, medical care, mental health support, nutrition, life-skills development and post-eligibility healthcare coverage for SEC student-athletes.”
The SEC total revenue for 2023-24 is an increase above the $741.0 million distributed in 2022-23. The average per school distribution increased from $51.3 million in 2022-23, not including bowl money retained by participants.
